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Step and Repeat Backdrop Guide

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Red Carpet Systems is a premier manufacturer of professional step and repeat backdrops for Hollywood premieres, red carpet events, special events, grand openings and more. You will find here everything you need to know about step and repeats

FAQ

What is step and repeat backdrop?

A step and repeat backdrop is a long vinyl banner or gator board used for red carpet arrivals popularized in Los Angeles by Hollywood, photo backdrops, media walls, night club openings and all kinds of special events.

Why is it called step and repeat?

Step and repeat means that movie titles, sport team names, sponsor logos, company logos are printed all over the backdrop. It also refers to a celebrity stepping in front of a backdrop, posing for pictures and moving on , being then replaced by the next guest in line and so on.

How much does a step and repeat cost?

While step and repeat backdrops can be sold individually, they are usually part of package including at least a red carpet, velvet ropes, stanchions and professional lighting. Packages start around $1,500 and you can get a quote about stand-alone step and repeats by contacting us.

What is the standard size of a step and repeat banner?

Step and repeat banners are generally 8 feet tall and vary in width from as short as 4 feet to over one hundred 100 feet for big events.

CUSTOM PRINTING

In terms of material, media walls are usually made of vinyl, stretch fabric or gator board panels. When it comes to colors, they often come with a white background but can also be black, blue or any other color. Step and repeats’ color themes are generally paired with the event’s main logo or industry. For example, Hollywood and automotive industry backdrops tend to be white or black while sport events prefer blue and Eco companies favor green. As you can see on the pictures below, logos can also be any color, size and format from flat to 3D embossed, allowing you to feature all your sponsors prominently. custom designs can of course be created and most backdrops are print-ready for fast, easy turnaround.

SIZES

As mentioned earlier, they can be customized in any size but standard industry sizing goes from a minimum of 8 feet tall and 8 feet wide to 8 x 112.

  • 8’X8‘: This small square model is often used for speeches, weddings, proms and special events.
  • 8’X10‘: The most popular size for step and repeat backdrops, it is big enough to have a couple people pose for pictures and is used for indie movie premieres, store openings, product launches and media press conferences.
  • 8’x12′: Pretty much the same length as a motorcycle, it is often used for nightclubs, private parties and showrooms.
  • 8’x15′: a great intermediate options for small movie premieres, galas and special events.
  • 8’x20′: The most popular choice for big Hollywood movie premieres, it can accommodate several celebrities at the same time, with photographers along the carpet behind velvet ropes.
  • 8’x24′: A wider version of the 8’x20′ also used for big red carpet premieres.
  • 8’x30′: A great choice for galas, award shows and big premieres.
  • 8’x32′: A slightly wider version of the 8’x30′ model for similar events.
  • 8’x60′: A long model for celebrity-packed events like music and movie award shows, big Hollywood premieres, fashion shows, etc.
  • 8’x112′: a huge model used for big award shows and Hollywood premieres, black-tie museum galas, and such.

STEP AND REPEAT FRAME

The other important element you should consider is the frame which will allow your step and repeat to stand: expandable lightweight aluminum frames are great for multiple uses at various locations while metal pipes and base frames are more robust. If you’re looking for something more resistant for outdoor events or want to impress, go for an aluminum truss frame. Another option which is becoming increasingly popular is using green hedges on each side. Those looking for a small model they can travel with – think presentations, corporate events, trade show booths, pop-up stores – might want to get a smaller retractable model. Red Carpet Systems offers professional delivery or installation so whatever size and frame you pick, we will make sure your experience is smooth and flawless.

DELIVERY AND INSTALLATION

Because you want everything to be set up securely, step and repeats are delivered and professionally installed so you and your guests have nothing to worry about. Red Carpet Systems provides delivery, set up and break down all over California and in Las Vegas. If you prefer to pick them up at our warehouse and install them yourself, the frames and banners are light enough for1 or 2 people to do the job. We also ship printed backdrops nationwide.

WHAT THEY ARE USED FOR

Originally used for Hollywood red carpet premieres, step and repeat banners are now used in a wide variety of settings including store openings, museum exhibit openings, product launches, private parties, birthday parties, graduations, concerts, car showcases, sport competitions, trade shows and more

BENEFITS

  • When it comes to premieres, they are used to promote a movie, the stars and celebrity guests posing in front of the backdrops generating media coverage.
  • In the age of social media, most particularly Instagram, YouTube and more, step and repeats have become the perfect backdrop to create brand awareness, making your events go viral as people love to take selfies in front of cool background.
  • They are convenient, can be stored in a small area, are easy to be transported and can be reused as many times you want.

PROFESSIONAL VS DYI STEP AND REPEAT

If you don’t have a budget, you will find resources online to help you make step and repeat backdrops yourself for cheap. If, however, you want your event to be professional and successful, it is highly recommended to hire a renown company with years of experience such as Red Carpet Systems to set up your event.

STEP AND REPEAT PACKAGES

Last but not least, step and repeats being used for pictures and interviews, they not only are usually paired with a red carpet – or event runner of any color – but also velvet ropes and professional event lighting. Red Carpet Systems offers comprehensive red carpet step and repeat packages for event of any size and any budget, from private parties to indie and Hollywood movie premieres and awards shows. We currently offer a Standard Package (8’x10′ step and repeat + carpet + velvet rope + lighting), Privilege Package (8’x15′ step and repeat + carpet + velvet rope + lighting + check-in tables), VIP Package (8’x20′ step and repeat + carpet + velvet rope + lighting + check-in & VIP tables + searchlights), Prestige Package (8’x25′ step and repeat + carpet + velvet rope + lighting + check-in & VIP tables + searchlights + canopy tent + photographer/videographer) and Platinum Package (8’x30′ step and repeat + carpet + velvet rope + lighting + check-in & VIP tables + chairs + searchlights + canopy tent + photographer/videographer),

For more information about our services, please check out step and repeat backdrop models in our Los Angeles showroom.

Looking for Professional Step and Repeat Printing and Installation?
Call our Expert @ 323-378-6975 or Email us

STEP AND REPEAT VIDEO

Here is a video showcasing a long step and repeat with 3D logo we created for the red carpet premiere of the popular TV show The X-Files.

STEP AND REPEAT PICTURES

Here are a few pictures of step and repeat backdrops we created and installed for movie premieres, films festivals, Netflix shows, Adidas sporting events, car showcases and private parties.

2019 Guild of Music Supervisors Awards
Interview on red carpet in front of step and repeat backdrop
Israel Film Festival red carpet arrival
Israel Film Festival step and repeat backdrop + red carpet
Wind River Hollywood Premiere Step and Repeat Red Carpet Arrival
Red carpet arrival installation for Adidas
Red carpet arrival installation for All Star Weekend Adidas Black Tie Event
X-Files Step and Repeat logo
X-Files Step and Repeat Backdrop logo
Netflix Nailed It Backdrop
Day Of The Dead Backdop
Custom backdrop for Day Of The Dead party
Car with black velvet ropes, stanchions and lights.

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